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Brand NEW! Bring out the best in your colour with Moroccanoil Blonde Perfecting Purple Shampoo. This tone correcting shampoo fights brassiness, depositing violet pigments to counteract unwanted yellow and orange tones. This professional-strength tone-correcting shampoo helps you maintain your ideal haircolor between salon appointments. The gentle formula cleanses without drying and contains ArganID™ to help repair hair from the inside out. Sulfate free formula gently cleanses hair.